Ben Bartels  Creative Director

30 Years of Mac


To celebrate Mac (and Apple) turning 30, we spent January 24th —Mac’s birthday—making a short movie. Directed by Ridely and Jake Scott across ten countries on five continents over the course of 36 hours, and shot exclusively on iPhone, the film celebrates how ordinary people empowered with the right tools are changing the world.




Behind the Scenes (or: Getting the ‘1984 band’ back together)


Los Angeles, Calif.